The Cost of Things in 1912
I’ve been hard at
work writing my latest release Love in Store, which takes place in (mostly)
rural Montana in 1912. In the book, main female character, McKenna Chapman, manages
a boutique in the backward and uncivilized town of Hollow Creek. Below are some
prices for items that may have been found in Miss Julia Mathilda’s Fine Dresses
Boutique and in other stores in the year 1912.
A ruby and pearls or saphire ring sold for $18.50, as did a pansy flower
brooch with a diamond.
Speaking of brooches, in the story, McKenna sells a cameo brooch. In my research, I discovered someone had lost a pink brooch and was offering a reward of $5 for its safe return.
McKenna sells a number of handbags at the boutique, much like the on-sale ones in the ad below.
Women’s coats were priced from $25 to $33, with some boasting velvet-inlaid collars and made of and lined with chinchilla cloth. Waterproof coats were valued at $5-$15, on sale from $7.50-$20.
Evening gowns and
afternoon gowns were both sold in Miss Julia Mathilda’s Fine Dresses, and
according to my research, were priced from $25-125. However, a smart shopper
could watch the sales and purchase one for $12.50-$59.50. Care for a tailored
suit? I found some priced at $95 each. Fine wool coats were from $19.50-$75.
While McKenna sells extravagant women’s clothing, one might find a shirt for $1.00-$1.50 on sale for $.69 at a general store or less-specialized clothing store.
In other news…
Davenports were a
bit deal in those days, and you could snag a $70 davenport for $53 if you
watched furniture store sales. Add a hall tree on sale for $21, reduced from
$30.
Do you like to
sew? Sewing machines were typically $35-$60, according to my research. However,
you could find a deal on one for $27.50.
If you lived in 1912, would you be more likely to prefer living in a city, such as Missoula, or a small rural town, such as Hollow Creek?
Thank you for posting today. I was surprised at some of those prices for sale in a rural town. I would prefer to be in a small town over a city no matter what the time frame.
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